At nova88mas, your privacy is treated with the same precision and care as your gameplay. This policy explains exactly what personal data we collect, why we collect it, how it is used, and the rights you hold as a valued member of our platform.
nova88mas is built on trust. From Kuala Lumpur to Johor Bahru, every Malaysian member deserves to know their data is handled responsibly.
We only collect information that is strictly necessary to provide our services, verify your identity, and comply with applicable regulations. We never collect data for the sake of it.
All data transmitted between your device and nova88mas servers is protected by TLS 1.3 encryption. Sensitive fields such as passwords and payment details are hashed and salted at rest.
You have the right to access, correct, and request deletion of your personal data at any time. nova88mas provides a straightforward process via our support team to exercise these rights.
nova88mas does not sell, rent, or trade your personal information to third-party advertisers or data brokers — ever. Your data is used solely to operate and improve our platform.
We retain personal data only for as long as necessary to fulfil the purposes described in this policy, or as required by Malaysian law (e.g., AML/KYC obligations under AMLA 2001).
You can withdraw consent for marketing communications at any time — via your account settings or by contacting our support team. Transactional notifications remain unaffected.
This Privacy Policy ("Policy") governs the collection, processing, storage, and disclosure of personal data by nova88mas ("we", "us", "our", "the Platform") in connection with the operation of the online gaming and sports betting platform accessible at nova88mas.lat. This Policy applies to all registered members, visitors, and prospective users who interact with the Platform from any location, with primary applicability to users based in Malaysia.
By registering an account, accessing the Platform, or utilising any of our services — including sports betting, live casino, slots, and deposit or withdrawal functions — you acknowledge that you have read, understood, and consented to the practices described in this Policy. If you do not agree with any part of this Policy, you should discontinue use of the Platform immediately.
This Policy is to be read alongside our Terms & Conditions and our Responsible Gaming guidelines, which form part of the overall agreement between you and nova88mas.
nova88mas acts as the data controller for the personal information collected through this Platform. All privacy-related enquiries, data access requests, or complaints should be directed to our dedicated Privacy Team via email at [email protected]. We aim to respond to all substantive queries within 14 business days.
nova88mas collects several categories of personal data depending on how you use our Platform. The table below provides a structured overview of the data types, the lawful basis for collection, and the purpose for which each category is processed.
| Data Category | Examples | Purpose | Legal Basis |
|---|---|---|---|
| IDENTITY | Full name, NRIC/passport number, date of birth | KYC verification, age gate (21+), AML compliance | Legal obligation / Contract |
| CONTACT | Email address, phone number, mailing address | Account communication, security alerts, support | Contract / Legitimate interest |
| FINANCIAL | Bank account details, e-wallet IDs (Touch n Go, Boost), transaction history | Processing deposits & withdrawals, fraud prevention | Contract / Legal obligation |
| TECHNICAL | IP address, device ID, browser type, OS version | Security monitoring, geolocation verification | Legitimate interest |
| BEHAVIORAL | Betting history, game sessions, deposit frequency, bonus usage | Personalisation, responsible gaming monitoring, service improvement | Contract / Consent |
| MARKETING | Communication preferences, promotional opt-ins | Targeted promotions, bonus offers | Consent |
We do not knowingly collect sensitive personal data such as racial or ethnic origin, religious beliefs, or health information unless strictly required for responsible gaming interventions (e.g., self-exclusion processing).
We obtain your personal data through the following channels:
nova88mas uses cookies and similar tracking technologies (including web beacons and local storage) to operate and improve the Platform. Cookies are small text files stored on your device that allow us to recognise you across sessions and maintain your login state.
We categorise our cookies as follows:
You may manage or withdraw your cookie preferences at any time through your browser settings or our on-site cookie preference centre. Please note that disabling certain cookies may affect the functionality of the Platform.
nova88mas processes your personal data for the following purposes:
nova88mas does not sell, rent, or trade your personal data to any third party for commercial purposes. We may share your information with selected third parties only in the following circumstances and under strict contractual safeguards:
Any third party receiving your data is required to implement appropriate technical and organisational security measures equivalent to those maintained by nova88mas. We do not authorise third parties to use your data for any purpose other than the specific purpose for which it was disclosed.
Given the international nature of online gaming operations, some of your personal data may be processed on servers located outside Malaysia. Where such transfers occur, nova88mas ensures that appropriate safeguards are in place — including standard contractual clauses, data processing agreements, and adequacy assessments — to ensure your data receives a level of protection consistent with Malaysian personal data protection standards and international best practices.
We will not transfer your personal data to any jurisdiction that does not provide adequate data protection guarantees without your explicit consent or a lawful legal basis for doing so.
We retain your personal data only for as long as is necessary to fulfil the purposes outlined in this Policy, or as required by applicable law. The following general retention periods apply:
| Data Type | Retention Period | Reason |
|---|---|---|
| ACCOUNT Registration data | Duration of account + 7 years post-closure | AML/KYC legal obligation under AMLA 2001 |
| FINANCIAL Transaction records | 7 years from transaction date | Malaysian tax and financial reporting requirements |
| TECHNICAL Session logs | 13 months from collection | Security monitoring and fraud investigation |
| MARKETING Consent records | Until withdrawal of consent + 3 years | Proof of consent for regulatory audit purposes |
| SUPPORT Correspondence | 3 years from last interaction | Dispute resolution and service improvement |
Upon expiry of the applicable retention period, your data will be securely deleted or irreversibly anonymised in accordance with our data disposal procedures.
As a user of nova88mas, you have the following rights with respect to your personal data. To exercise any of these rights, please contact our Privacy Team at [email protected] with your full name, registered email address, and a clear description of your request.
We will respond to all verified requests within 14 business days. In complex cases we may extend this period by a further 30 days, in which case we will notify you of the extension and the reason for it.
nova88mas implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. Our security framework includes, but is not limited to:
While we employ industry-leading security standards, no system is entirely impervious to attack. In the event of a data breach that poses a risk to your rights and freedoms, we will notify you and relevant authorities in a timely manner in accordance with applicable legal requirements.
nova88mas is strictly an adults-only platform. We do not knowingly collect or process personal data from individuals under the age of 21. Age verification is a mandatory step of our account registration and KYC process. If we become aware that a minor has registered on the Platform, we will immediately suspend the account, delete all associated personal data, and notify the relevant authorities where required.
If you believe that a minor may have gained access to this Platform, please contact us immediately at [email protected].
The Platform may display references to third-party payment services, sports data providers, and game studios. This Privacy Policy applies solely to data processed by nova88mas. We are not responsible for the privacy practices of any third-party entities. We encourage you to review the privacy policies of any external services you interact with independently of our Platform.
nova88mas reserves the right to update or modify this Privacy Policy at any time to reflect changes in our practices, applicable law, or operational requirements. When material changes are made, we will notify registered members via email or through a prominent notice on the Platform, along with the updated effective date shown at the top of this document.
Your continued use of the Platform following notification of any changes constitutes your acceptance of the revised Policy. We recommend reviewing this page periodically to stay informed of how we protect your data.
This Privacy Policy shall be governed by and construed in accordance with the laws of Malaysia, including but not limited to the Personal Data Protection Act 2010 (PDPA) and the Anti-Money Laundering, Anti-Terrorism Financing and Proceeds of Unlawful Activities Act 2001 (AMLA). Any dispute arising in connection with this Policy shall be subject to the exclusive jurisdiction of the courts of Malaysia.
For any privacy-related queries, data subject access requests, or concerns, please reach out to the nova88mas Privacy Team. We are committed to addressing your concerns transparently and promptly.
Privacy Team — nova88mas
Email: [email protected]
Response time: Within 14 business days
Platform: nova88mas.lat
Now that you understand how nova88mas safeguards your data, join thousands of Malaysian members enjoying sports betting, live casino, and slots — all backed by bank-grade security and 24/7 support.